Some rules and regulations

1. Scope of the Competition.

Kellogg Europe Trading Limited (Hereinafter referred to as the “Promoter”) announces the commencement of a promotion titled “KELLOGG’S Growing Kit” (hereinafter referred to as the “Promotion”), which will take place through the website www.kelloggs.gr/kalliergo, in order to promote the products marketed by the aforementioned company under the brands “Special K”, “Coco Pops” and “Kellogg’s Corn Flakes” (hereinafter referred to as the “Products”).

2. Eligibility for participation in the Competition.

Without prejudice to the provisions under clause 3 below, eligible for participation in the Competition are residents of Greece and Cyprus. Minors may participate in the Competition only with the prior consent of the persons having parental responsibility for such minors or their legal guardians. In case a minor wins the Competition, the respective obligations set out in these terms shall apply to the persons having parental responsibility for or to the legal guardians of such minors.

3. Ineligibility for participation

The following persons are not eligible to participate in the Competition: (a) employees of the Promoter and its affiliates and subsidiaries; and (b) relatives of the first degree and spouses of the employees set out under points (a) above.

4. Period of Conduct of the Competition.

The Competition shall commence on April 1, 2015, at 00:00, and shall end on December 31, 2015 or only as stocks of the prize-items last. Special packs are most widely available in stores between April, 2015 and May, 2015.

5. Method of Participation at the Competition.

Those wishing to participate in the promotion must buy any three (3) promotional packs of Special K Original 375g, Special K Red Fruits 300g, Special K Dark Chocolate 300g, Kellogg’s Coco Pops 375g, Kellogg’s Coco Pops Chocos 375g or Kellogg’s Corn Flakes 375g Cereal. Only the packs with the promotional message will be included in this promotion. Each code can only be used once. You will need internet access to enter the promotion. On each of these packs inside the carton there will be a unique pack code, you will need to go to www.kelloggs.gr/kalliergo, enter your three codes plus your relevant details, name, address, etc. and you will receive your Seed Kit within approximately 90 days. Please note that postage charges do not apply. It is noted, that the same person is permitted to submit several participation forms during the Promotion. It is also understood, that the purchase of any of the Products marketed by the Promoter is not required for participation in the Promotion. Therefore, any person wishing to participate in the Promotion without purchasing the Product may receive a 10 digit code, by visiting our offices at 2, Parnassou str. & Kifissias Avenue, 15124, Maroussi, and presenting his/her ID card or Passport.

6. Prizes.

The prizes of the Promotion (hereinafter referred to as the “Prizes” and each of them as the “Prize”) are one (1) Seed Kit in a choice of either child seed kit or adult seed kit worth approximately €1 (1 Euro). If your chosen seed kit is no longer available Kellogg’s reserve the right to substitute this with an alternative seed kit that is available. The Prize is personal and those wishing to participate are not entitled to replace them with money or other replaceable objects.

7.1 Conditions for the award of Prizes.

1) Go to www.kelloggs.gr/kalliergo 2) Enter the 3 unique codes inside each of the cartons 3) Provide requested data (name, surname, address to receive the Seed Kit, email address, country of residence) 4) If your selected design is no longer available, you shall be informed upon selection and will be given the opportunity to select from a design that is available 5) If a type of Seed Kit is no longer available (child seed kit or adult seed kit), you shall be informed upon selection and will be given the opportunity to select the kit that is available 6) You will receive a confirmation email and your Seed Kit will be posted to you. Please allow a maximum of 90 days for delivery. Each entry into the promotion must be made with 3 unique codes from new promotional products. For the avoidance of doubt, 3 unique codes equal to one entry. Please note that while we want to encourage you to participate and enjoy the benefits of the promotion, we believe in responsible consumption of our products. DO NOT purchase more product than you can reasonably use just to participate in this promotion.Please note: Seed Kits will only be shipped within the following countries: Spain, Portugal, France, Belgium, Netherlands, Switzerland, Germany, Austria, Greece, Cyprus, and Malta. Please allow approximately 90 days for delivery. Only applications which comply with these terms and conditions (3 correct codes) will receive their Growing Kit. Growing Kits are available only as stocks last.

7.2 The child Seed Kit includes

1 x mini shovel spade, 1 x planter pot, 1 x seed mat containing approximately 8 seeds, 2 x stickers, 1 x seed head wraparound, 1 x packs of seeds and 1 x instruction guide. There are 4 different designs to choose from. Each design comes with a different seed type. • Coco Pops/Coco the Monkey = Rocket • Miel Pops/Pops the Bee = Lettuce • Rice Krispies/Snap = Parsley • Frosties/Tony the Tiger = Cress Approximate Child Kit Dimensions: • Planter pot: 50mm(upper)/45mm(bottom) x 19mm(upper)/16mm(bottom) x 60mm • Seed mat: 38mm x 38mm • Mini shovel spade: 70mm in length • Sticker: approx. 35 x 40mm The adult Seed Kit includes: 1 x PP (Polypropylene) foldable planter pot, 1 x seed mat containing approximately 12 seeds and 1 x instruction guide. There is 1 design available. There are 2 x seed types to choose from – either Rocket or Parsley. If your preferred seed type is no longer available you will receive the seed type that is available. This will be made clear to you at the point at which you submit your details. Approximate Adult Kit Dimensions: • PP Foldable Planter Pot: 100mm(L) x 100mm(W) x 50mm(H) • Seed Mat: 76mm x 76mm * Compost not included with either adult or kids kits Seed germination rates will vary depending on the environment. The promoter does not take any responsibility for the success or level of germination. For best results we recommend you use compost to grow your seeds which can be purchased at any gardening centre or most supermarkets. Please wear gloves when handling compost/soil. Please ensure to read instructions carefully that will be supplied with your Seed Kit when it arrives. For additional information and ideas please visit www.kelloggs.gr.

8. Liability.

The Promoter of the Competition shall not be liable in case that the downloading and the submission of the Participation Form in the Promoter’s system are temporarily unavailable to any participant or in case the operation of the entire Website is temporarily impeded for any technical cause whatsoever. The Promoter shall not be liable for any defects found in the Prizes, and in such cases, the winners of the Competition must refer to the manufacturers of the prizes or their agents. In any case, the liability of the Promoter shall be limited to the result of wilful or negligent acts or omissions of the Promoter and shall not extend, in any case whatsoever, to results of random events or force majeure affecting the Promoter and/or the participants in the Competition.

9. Publicity.

The terms of participation in the Promotion have been posted on the Website.

10. Information - Complaints.

For any information or complaint in relation to the Promotion, any participant or third party may call us at: 801 11 71 200 from Monday to Friday (excluding public holidays) and from 10:00 to 18:00 or email us at: Greece@kelloggsconsumercare.com.

11. Personal Data.

The Promoter informs you that the Promoter and/or third parties contracted by the Promoter and acting on the former’s behalf shall process your personal data, notified to the Promoter by yourself through the submission of the Participation Form or through any communication in relation to the delivery of the Prizes. Your personal data shall not be transmitted by the Promoter to third parties, except to third parties contracted by and acting on behalf of the Promoter, to the extent they act as processors of such data for the purposes of the Promotion. It is understood, that after the Competition End Date, the selection of the winners and the delivery of the Prizes to them, all personal data shall be destroyed, unless the applicable legislation requires that they are kept. In order to exercise your rights, in particular those prescribed under articles 12 and 13 of Law 2472/1997 (intervention and objection right, respectively, in relation to the processing of personal data), you may contact us by mail sent to following address: 2, Parnassou str. & Kifissias Avenue, 15124, Maroussi, or you may call us at: 801 11 71 200 or email us at: Greece@kelloggsconsumercare.com.

12. Revocation of the Announcement – Amendment of the Terms.

The Promoter shall be entitled to revoke the announcement of the Promotion or to amend these terms, posting a respective notice at its Website, and such revocation/amendment shall be valid from the date of posting of the respective notice.

13. Governing Law-Jurisdiction.

These terms are governed by and construed under Greek law. Each dispute in relation to the Competition, which may arise in the future, shall be submitted to the exclusive jurisdiction of the Courts of Athens.

14. Acceptance of the terms.

Any participation in the Competition is deemed as an unreserved acceptance of these terms.


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